Shine Your Light – Viral Video Campaign
As you may have heard, Astek recently launched the iPhone 4 App, Light Beam! We’ve been having fun finding all the amazing uses for the app including flashlight (duh), strobe light, bike safety flasher, a way to help your friend find you in a crowd (at night the flashing light can be seen more than 2 blocks away!) and most recently as a “brush” for drawing in light.
We recently asked Astek staff and friends to use Light Beam in front of a long exposure camera to draw original light art inspired by a series of 1949 LIFE photos featuring Pablo Picasso drawing in the air with just a flashlight.

http://www.life.com/image/72386434/in-gallery/24871/picasso-drawing-with-light
We couldn’t be more pleased with the results! Our “Light Beam Artists” used the steady beam as well as strobes at various speeds to create some really cool works! We video taped their movements to produce these images as well! I can’t decide which I like looking at more, the video of the “light dances” or the beautiful final images! Please check out our videos and let us know what you think! If you want to submit your own Light Beam drawings we encourage you to do so at our Light Beam for iPhone 4 Facebook Page!





