Google is getting smarter and scarier all the time.  Now inserted at the top of regular search results you can find the “latest search results”.  Tweets, news, and Elvis sightings that someone might have posted even seconds ago.

To see it in action put in a Google search for: Coke, or Ford, or even Elvis Presley Lives. Then click “show options”, a new series of “options” will populate the left rail. Scroll down to “Any Time”, and click “Latest”.  A new page will load of all the latest stuff. And if it’s hot it you will start to see the news scroll by. And when aren’t Elvis sightings hot news!?

From an SEO perspective it’s a way to watch the conversation on Google and participate in real time. Twitter is probably the fastest way to get into the stream and make some noise if you choose.

Google put together a video on the new search feature. If you want more click the start button on the embedded video below.

Happy Birthday Elvis!

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Tom Lynch Categories: ePiphany Featured Story, google, Search Engine Optimization, Social Media, Web